22: Victor Trokoudes of Plum - The Brain For Your Money

Victor Trokoudes is the co-founder and CEO of Plum. They are focused on making the boring act of saving money an automated, seamless ,background process.

Highlights of this episode:

  • Problems of personal finances

  • Getting customers to test your product

  • Why automation is key to solving personal finance issues

  • Big issues in financial education

  • A world where people do not worry about money

Time Stamp:

[00:54] What is the personal story behind Plum?

[02:33] Are millennial saving less?

[03:31] From saving from subscriptions to helping get reduce bills

[06:52] Do you face trust issues?

[08:02] Automated finance vs challenger banks

[09:30] Connected to savings so no need to decide amount of investments

[10:42] How to uncover the problem

[12:08] BBC article and getting 5000 users

[13:20] Impact on people's lives

[15:05] Is Plum for people with very little income

[17:02] What are the big issues that still need to be solved in personal finance

[18:52] Finance philosophy

[20:09] What is the future of Plum

Useful link:

Plum - https://withplum.com/

Victor Trokoudes Linkedin - https://www.linkedin.com/in/victortrokoudes/

Listen to this episode now:

Apple Podcasts: https://podcasts.apple.com/ro/podcast/22-victor-trokoudes-of-plum-the-brain-for-your-money/id1290523873?i=1000428904938

Spotify: https://open.spotify.com/episode/0Pli9bW5C9Fmd4sqLxMrg1

Cristina Tihoi